Yahoo! Web Analytics

Following Yahoo!’s recent acquisition of IndexTools, Yahoo! have launched their competitor to Google Analytics at Yahoo! Web Analytics. Yahoo! Web Analytics, like Google Analytics is free but boasts real-time analytics as opposed to 24 hour delayed tracking offered by Google.

Apparently the package is currently only available to Yahoo! Small Business customers who host e-commerce sites on Yahoo and Yahoo! Custom Solutions/Yahoo! Buzz Marketing advertising partners.

The IndexTools package that Yahoo! Web Analytics is based on was $400 a month so that gives you some insight into how powerful a tool this could be when used correctly. I certainly be trialling it in the near future so watch out for a compare and contrast article to follow!

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